There was quite an amount of time and effort contributed to conducting laddering interviews. Laddering interviews were conducted to determine user ideals. We started from a broad and basic question and slowly narrowed them down to specific needs, wants and expectations. The idea generation part was exceptionally tedious. Our initial idea was something resembling a carrier. The main function was to lighten the load of heavy bag carriers. The idea was not feasible as it was not a practical concept. Much more time had to be spent brainstorming and reconceptualizing. Fortunately, one of the team members mentioned napping in school and we thought, why not?
The method used to determine if this was a viable concept was, again, through conducting laddering interviews. Through these interviews (use NUS students as our focus audience), this is the information that we have gathered:
Our end product was a physical product which we have branded, Naptop. Below are some pictures of our high-fidelity prototype:
An inflated Naptop. The top part is the pillow.

The clean of underside of the pillow where our heads rest on.
Where we can put our laptops in

After we have made the prototype, there were more considerations in deciding the material to use for the pillow. The inflatable/deflatable function was the most attractive as it encompasses the technology of a life jacket and is less bulky and does not add as much weight. The rest of the ideas were a gel-layered or Styrofoam-layered glue that pieces the pillow and the laptop case together. These ideas were not aesthetically feasible.
We are pleased with our final project and comments given were mostly positive.
The method used to determine if this was a viable concept was, again, through conducting laddering interviews. Through these interviews (use NUS students as our focus audience), this is the information that we have gathered:
- There are 3 aspects that determine napping in public: (1) the environment (2) the material of the surface you're napping on (3) your state of mind
- Most of our interviewees want to nap in public, especially in between lessons or during study breaks. However, the problem is always finding a place to nap.
- In addition to that, most people who nap on tables wake up to find fingerprints on their forehead
- The interviewees liked the idea of a comfortable surface to nap on
- However, the common concern was the portability of the product
Our end product was a physical product which we have branded, Naptop. Below are some pictures of our high-fidelity prototype:
An inflated Naptop. The top part is the pillow.
The clean of underside of the pillow where our heads rest on.
Where we can put our laptops in
After we have made the prototype, there were more considerations in deciding the material to use for the pillow. The inflatable/deflatable function was the most attractive as it encompasses the technology of a life jacket and is less bulky and does not add as much weight. The rest of the ideas were a gel-layered or Styrofoam-layered glue that pieces the pillow and the laptop case together. These ideas were not aesthetically feasible.
We are pleased with our final project and comments given were mostly positive.


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